About UMass Amherst
UMass Amherst, the Commonwealth's flagship campus, is a nationally ranked public research university offering a full range of undergraduate, graduate and professional degrees. The University sits on nearly 1,450-acres in the scenic Pioneer Valley of Western Massachusetts and offers a rich cultural environment in a bucolic setting close to major urban centers. In addition, the University is part of the Five Colleges (including Amherst College, Hampshire College, Mount Holyoke College, and Smith College), which adds to the intellectual energy of the region.
Job Summary
The CRM Analyst plays a pivotal role in analyzing, administering, and supporting CRM systems, driving essential business and organizational functions in communications and recruitment. Collaborating closely with the Constituent Relationship Management (CRM) team and UMass stakeholders, including IT, this position blends analytical expertise with marketing and communications.
Reporting to the Director of CRM within Marcom/University Relations, the CRM Analyst focuses on the modernization of UMass Amherst's relationship management approach. This chancellor-level initiative aligns with the campus's ambitious goals in enrollment management, revenue growth, student services, and community engagement, requiring collaboration across all major campus units, as well as the twelve schools and colleges within the university. From crafting constituent journey strategies to collecting and analyzing data for enterprise platforms, the CRM Analyst ensures that all projects meet the highest standards and deliver impactful results.
Essential Functions
Other Functions
Performs other duties as assigned.
Minimum Qualifications (Knowledge, Skills, Abilities, Education, Experience, Certifications, Licensure)
Preferred Qualifications (Knowledge, Skills, Abilities, Education, Experience, Certifications, Licensure)
Physical Demands/Working Conditions
Typical office environment.
Work Schedule
Salary Information
Level 26
Special Instructions to Applicants
In addition to the application, please submit a resume, cover letter, and three (3) professional references.
UMass Amherst is committed to a policy of equal opportunity without regard to race, color, religion, caste, creed, sex, age, marital status, national origin, disability, political belief or affiliation, pregnancy and pregnancy-related condition(s), veteran status, sexual orientation, gender identity and expression, genetic information, natural and protective hairstyle and any other class of individuals protected from discrimination in employment, admission to and participation in academic programs, activities, and services, and the selection of vendors who provide services or products to the University. To fulfill that policy, UMass Amherst is further committed to a program of affirmative action to eliminate or mitigate artificial barriers and to increase opportunities for the recruitment and advancement of qualified minorities, women, persons with disabilities, and covered veterans. It is the policy of UMass Amherst to comply with the applicable federal and state statutes, rules, and regulations concerning equal opportunity and affirmative action.